ChurchStreet Family

Streamlined Nine Websites Into One Unified Marketing Platform

The Challenge

The ChurchStreet Family grew from one small wine shop on Church Street, to eight signature restaurants and bars in a short amount of time. The owners needed a way to market each of their unique locations while also promoting their larger brand.

The Solution

After meeting with owners Matt and Stephanie, Sweetwater created an integrated branding campaign to refresh the look and feel of ChurchStreet Family, providing updated branding guidelines for the parent company while also preserving the unique vibe of each location.

The Execution

Through this campaign, the SweetWater team created an overarching logo for ChurchStreet Family, as well as developing a centralized website to let visitors learn more about the parent company and individual restaurants. SweetWater also provided a newsletter template, social post template, print ads, and billboards to promote the brand consistently across all channels.