DR Horton

Designed, Coordinated, and Installed the Finishing Touches to Model Homes

The Challenge

As North Alabama’s leading homebuilder, DR Horton faced the immense challenge of managing the marketing needs for over 350 homes annually. From installing awnings on new model homes to designing signage and even painting pickleball courts, the sheer volume of tasks required precise coordination and execution.

The Solution

DR Horton partnered with SweetWater Marketing to seamlessly integrate with their marketing team, ensuring every project detail was managed efficiently. With the fast-paced demands of the homebuilding industry, SweetWater stepped in to provide the expertise and resources necessary to maintain the brand's high standards.

The Execution

SweetWater Marketing delivered comprehensive support by managing key marketing elements. We provided custom signage, installed awnings on model homes, designed and installed large-format wall graphics, created plexiglass logos, and even handled the painting of pickleball courts. From concept and artwork to production and installation, SweetWater ensured that every aspect was executed with precision and aligned with DR Horton's brand vision.