Touronimo

Increased New Website Users by 20% in 3 Months

The Challenge

Owner Jenny Askins needed to combine her two business ventures, Destination Huntsville and Touronimo, into one cohesive brand for destination management in Huntsville and beyond.

The Solution

SweetWater proposed uniting the two businesses under the new brand, Touronimo Destination Management, and created refreshed branding and messaging to engage potential customers. We developed a comprehensive suite of marketing materials, including a new website, social media templates, and rack cards to promote the brand across various channels.

The Execution

With the updated branding and messaging, SweetWater designed a streamlined website optimized for search engines and user experience. We also provided social media templates to maintain a polished online presence and created rack cards for distribution in strategic locations to drive awareness.